Here's how to get GA4 set up on your site. It's a 3-step process: **Step 1: Create a GA4 property** 1. Go to [analytics.google.com](https://analytics.google.com) and sign in with the same Google account you just connected 2. Click **Admin** (gear icon, bottom left) 3. Under the Account column, make sure "Ausus" is selected 4. Under the Property column, click **Create Property** 5. Name it "Ausus Partners Website", set timezone to Eastern, currency to USD 6. Click through the business details (Professional Services, Small business, 1-10 employees) 7. Choose your business objective — "Generate leads" fits your model **Step 2: Set up a data stream** 1. On the next screen, choose **Web** 2. Enter your URL: `www.aususpartners.net` 3. Name it "Ausus Partners" and click **Create stream** 4. Copy the **Measurement ID** that appears — it starts with `G-` — you'll need it next **Step 3: Add the tracking code to your Wix site** 1. In Wix, go to **Settings → Custom Code** 2. Click **+ Add Custom Code** 3. Paste this (replacing `G-XXXXXXXXXX` with your actual Measurement ID): ``` ``` 4. Set it to load on **All pages**, in the **Head** section 5. Click **Apply** Once that's live, data starts flowing within 24–48 hours. Come back then and I'll pull the full traffic picture — where people come from, which pages hold them, and where they leave before hitting your contact form. Let me know when you've got your Measurement ID and I can double-check the setup.
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Some testimonials

"Kevin earned the trust of our whole staff and board.  He thoughtfully engages with each part of the organization, especially leadership, so that goals and actions align.  We are so grateful for his wisdom and thoughtful mentorship.

 

He is great with ongoing support at the executive level, and took time to understand our organization’s values, people, and operations.  Kevin helped us make big and small adjustments that led to greater clarity of purpose and responsibility.  He helped our non-profit make gradual, sustainable changes that aligned to strategic goals. and we work much better together now!"

                                                 -Yasmin Shah-Tompkinson, Executive Director, Cape Fear Literacy Council

"Working with Kevin has been an extraordinary experience for A Safe Place. He has brought clarity, structure, and renewed energy to how we approach our mission. From the very beginning, Kevin took the time to understand who we are, what we value, and where we were struggling as individual staff and as an organization. He asked insightful questions, listened deeply, and quickly identified the root causes behind our biggest challenges."

                                          

                                               -MaLisa Umstead, Founder & CEO, A Safe Place

"Kevin stepped into our chaos and installed processes that seem so simple looking back it, but we could finally breathe. Decisions got clearer, teams stopped complaining so much, and we finally knew what to do next. The teams had more trust, and the business started moving in one direction.”

                                            -CEO of multi-state family-owned business

“From the first week, it felt a lot better. Kevin’s help was thoughtful and steady, and choices stopped feeling so difficult. The company found its stride again. And the results speak for themselves.”

                                                     -CEO of family-owned business with 56% growth

Tel: 910-617-2984

kevin@aususpartners.net

Wilmington, NC 28401

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Ausus: Latin for ‘having dared’. Now that you’ve dared to act, we can help you act wisely.

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